Educational videos are a great way to spread your message and engage people to take action, or at least: to think about it. This is done best by using factual information to your appeal. Plain old pr talk won’t do. We want proof. We want to know why? how? So: make it concrete, simply by showing it.
For example, if you want to motivate people to hand in electronic waste for recycling, instead of putting it in the bin, you need to clarify what value it still contains. And explain what is done to recover it. If you realize your phone contains gold, would you throw it away?
Recycle your TV!
Every year, Dutch people put 35 million kilograms of used, electronic household items in the bin. About 2 kilo per inhabitant. That’s indeed a waste, since they contain precious materials that can be reclaimed for reuse. Up to 90%.
Wecycle organizes this collection and recycling in The Netherlands. iTZiT created educational films to explain how it is done. These films are popular and often used in classrooms for school presentations.
Understanding the brain
The brain of a person with a severe psychiatric disorder differs from that of a person without. However, we still do not know why. Brain research is needed to understand the underlying neurobiological causes of these disorders, that affect millions of people worldwide.
Unfortunately, the quest for more understanding is being obstructed by the lack of human brain tissue available for research. The Netherlands Brain Bank is aiming to change this, and started a nation-wide information campaign. iTZiT made various videos as well as an animated film to inform patients and family groups.
Together with scientists they discover the peculiarity of our nature. By sight, smell, and above all: doing. What can we learn from nature? iTZiT made a musical impression.
NIOO in 3D
During the Dutch Science Weekend, the Institute of Ecology presented NIOO in 3D. An interactive world in which visitors virtually explore the entire research complex and also learn about the cradle-to-cradle aspects of this facility. Also real-time data from sensors in the solar panels on the building’s roofs is translated into easy accessible information.
This short video impression shows how entertaining this data can be. The application can be found in the entrance hall so that visitor can learn about the research that is carried out in the facility.
NIOO in 3D uses iTZiT’s interactive visualization technology to offer an unique way to present any kind of information.